<?phpprintf(__('The %s%s%s License Key has not been activated, so the plugin is inactive! %sClick here%s to activate the license key and the plugin.','wpdesk-plugin'),'<strong>',$this->plugin_data['product_id'],'</strong>','<a href="'.esc_url(admin_url('admin.php?page='.$this->ame_activation_tab_key)).'">','</a>');?>